Friday, December 28, 2018

Epic Games Banks A $3 billion Profit In 2018 , Thanks Fortnite.

Epic Games Store

Epic Games setup an strategy in 2012 to take over the world, I meant games world. Now the company is reaping the rewards. Fortnite is being played all over the world by young and the old as well as in between. Fortnite has grown to 125 million players and they are devoted to the game. Some of these players them selves have become millionaires like DrLupo and in turn have become philanthropists, making the game even more popular.
The Fortnite became the world’s most popular game, growing the company’s valuation to $15 billion. But the popularity has also helped the Epic Games to pile up some cash, to the tune of $3 billion in profit for 2018.

Epic Games had a colorful history. We all know about the Unreal Engine, the development platform that is the underlying engine of the popular games like Gears of War. According to the The Wall Street Journal, Epic Games commanded a valuation of nearly $15 billion, as investors like KKR, Kleiner Perkins and Lightspeed invested a $1.25 billion round in exchange of a part of the promising development firm. The early investors like Tencent, the Chinese maker of blockbuster chat app WeChat and also a prolific games firm in its own right, became the first outside investor in Epic’s business back in 2012 when it gave $330 million in investment. Now Tencent commands a 40% slice of the 15 Billion pie.

Epic is appreciative of the Tencent's investment, Epic CEO Tim Sweeney explained that the investment money from Tencent allowed the company to go down the route of freemium games rather than big box titles. That’s a strategy Sweeney called “Epic 4.0.”

“We realized that the business really needed to change its approach quite significantly. We were seeing some of the best games in the industry being built and operated as live games over time rather than big retail releases. We recognized that the ideal role for Epic in the industry is to drive that, and so we began the transition of being a fairly narrow console developer focused on Xbox to being a multi-platform game developer and self publisher, and indie on a larger scale,” explained, Tim Sweeney.
Read more at techcrunch

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